UAB wins Best Loyalty Programme and Best Premium Card at Banker Middle East

SHARJAH: United Arab Bank, UAB, has won two prestigious awards from Banker Middle East magazine. UAB emerged as winners of the Best Customer Loyalty programme for the second year running for its UAB Rewards programme, in addition to Best Premium Card for UAB Visa Infinite.

The Banker Middle East U.A.E. Product Awards 2014 is one of the most prestigious awards in the banking industry in the region. Winners were selected following five weeks of voting, which saw more than 12,000 unique participants choose from over 186 closely contested financial products in the United Arab Emirates across 38 categories.

Paul Trowbridge, CEO of United Arab Bank, said, “We are absolutely delighted with the response received for our products, and these awards reinforce UAB’s position as pioneers in introducing innovative programmes, which are positively changing the banking landscape in the U.A.E.. We are committed to serve our discerning affluent and mass affluent clients, and we aim to address their growing needs in an efficient and effective manner. With the number of banks offering a wide range of products in the market, it is an honour to have been voted the best by the customers who use our banking products and have witnessed first-hand the value that they bring.”

Tony B. Graham, Executive Vice President – Retail Banking, added, “We are pleased to receive these awards as they are not only an acknowledgement from the banking industry but represent a wider acceptance of our products and services in the market. It is recognition of our continued commitment to placing our customers at the centre of everything we do and reflects our commitment to continuously introduce innovative retail value propositions to our target customers based on their financial needs and convenience.