ADGAS, Shell discuss positive effects of Social Media during workshop

ABU DHABI: Abu Dhabi Gas Liquefaction Company Ltd., ADGAS, and Shell Abu Dhabi, have discussed the positive effects of social media both on business and Emiratisation of the workforce. Sana Bardawil, Director of Communications for the Middle East and North Africa and Senior Business Communications Manager at Shell said: “We value our long term partnership with ADNOC and its Group of Companies, and this workshop is an example of our continued cooperation with our partners. The workshop was an opportunity to share best practices and learn from each other and we look forward to continuing to identify such helpful opportunities.” She explained that social media plays an important role in raising awareness, especially among youths, and offers a way to connect directly within the oil and gas industry and what it offers in terms of career opportunities.

Nureddin Wefati, Head of Shell Media Relations for the Middle East and North Africa, during his presentation said: “Shell strongly believes in the importance of nationalisation in all countries we operate in; and the United Arab Emirates is an important country for us. Through utilizing social media we have been able to connect with students and young job seekers to inform them of Shell’s activities and also what career opportunities are available.” Hasan Al Marzouqi, ADGAS Senior Vice President for Administration Affairs, stressed the importance of sharing best practices with ADGAS’ and ADNOC’s global partners.

“We have been blessed with partnerships with the world’s leading players in the oil and gas industry, which enables us to draw on their expertise. This workshop is an example of such cooperation as we launch our social media strategies in ADNOC Group of Companies,” said Al Marzouqi.

Ali Jasem, Manager of Corporate Communication and Public Relations Division in ADGAS explained: “This is the second workshop amongst a series of other functions we are organizing with some shareholders and national bodies that have distinguished expertise in this field. Now we are happy to host our colleagues from other OPCOs who are equally interested in exploring the vast opportunities of using social media as a tool to communicate with a larger public.’ The one day event aims at sharing the experience of global energy players on the use of social media within the oil and gas industry and as a tool for involving a wider audience, especially youth.