Middle East Management Book Attracts International Following from the East

DUBAI, November 19, 2013 / PRNewswire –

Having impacted the lives of business people in the Middle East, Nicolai Tillisch’s bestselling book Effective Business in the Gulf: Mastering Leadership Skills for Greater Success is gaining traction in the East. Global publishing houses are recognizing the value of translating the book into other languages as the ties between the Middle East and countries of the East continue to strengthen economically. Currently, Seoul-based publisher Gloseum is translating the book into Korean, in light of South Korea’s growing relationship with the Middle East countries.

The book’s availability through online portals such as http://www.booksarabia.com as well as in a Kindle version on Amazon has made it accessible to markets that would previously remain unreached. Since the balance in the East/West trade is shifting, the book is regarded as a valuable resource, not only to business leaders who are doing business in the Gulf, but also on a global scale where the world has its eyes on the Middle East. The ongoing Middle East-South Korea ties as well as China’s evolving relations with the Middle East indicate that cities such as Dubai and Abu Dhabi will have an important role in defining business leadership.

China, Japan and South Korea are among the countries that are getting much closer to the region. While the book was initially written for business leaders already in the region, it gives many insights into the region for people new to it.  Tillisch, a former McKinsey consultant, says, “The Middle East is an extremely dynamic region with a unique local culture and yet, it has the most multicultural work environment that the world has ever seen.”

The book has brought Tillisch great opportunities in spreading the word on effective business leadership through various events. Recent examples include delivering speaking engagements at INSEAD Abu Dhabi, the partnership between HEC Paris (one of the top- rated European business schools) and Qatar Foundation in Doha, as well as The Millionaires’ Business Club in Dubai. He says, “I am really grateful for all the positive reactions that I have received from Gulf Arabs, expatriates living in the region and from people all over the world. It makes me proud but also humble to know that people from different walks of life appreciate the book and are prepared to incorporate the principles in their businesses.”

About the author:

Nicolai Tillisch is the founder of Dual Impact, a Dubai-based executive consulting and coaching firm that helps business leaders to achieve results and develop capabilities. Founded in 2011, Dual Impact builds on methods that Tillisch has developed, applied and refined over more than a decade.

Tillisch started his professional career as a management consultant with McKinsey & Company and later held executive positions in DDB Worldwide, Hutchison Whampoa, Nokia and Nokia Siemens Networks.

He stands out as an executive coach and facilitator by combining in-depth understanding of both ‘hard’ and ‘soft’ aspects of business and leadership. His insights have also seen him recently become a regular columnist on the subject for gulfbusiness.com.

Tillisch lives in Dubai with his wife and two children. He has previously been based in London, Stockholm, and Copenhagen, in his native Denmark.

The book will be available in Korean and will soon be translated into various other languages.

About Motivate Publishing:

In over thirty years of magazine and book publishing, Motivate Publishing is the Middle East’s leading publishing company, with a developing presence in digital platforms, events and cinema. Its portfolio comprises more than twenty magazines and over 300 books, establishing its unrivalled reputation as an end-to-end publisher of books of superior quality. Published authors include His Highness Sheikh Mohammed bin Rashid al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, Khalaf Ahmad Al Habtoor, founder of Al Habtoor Group, and Jeremy Williams, author of the bestseller Don’t They Know it’s Friday. Established in Dubai in 1979, Motivate Publishing’s experienced creative team produces first-class books and products that translate the market’s latest trends and standards.

For more information please contact:

Emilie El Jaouhari, E: emilie@motivate.ae, T: +971-4-427-3092



Leave a Reply